Lord Norman Foster is reputed to be a cold technocrat. The modernist architect behind HSBC's Hong Kong building and Swiss Re's "Gherkin" uses glass and steel, his interiors are often white. Profiles refer to his "bullet head" and portray him as inscrutable. The only architect in last year's Sunday Times Rich List, he is renowned for being fiercely driven, having created a corporate machine unusual in an industry so vulnerable to recession and strewn with bankruptcies.
Source: Financial Times